2012 Conference Agenda
Planning is underway for the 2012 Publishing Business Conference & Expo, March 19-21, at the New York Marriott Marquis, Times Square. Here are a few highlights of sessions and topics you can expect to see addressed this year:
• The annual Digital Magazine & Mobile Symposium
• An intensive 3-part E-book Conversion Workshop
• A half-day event on Creating Your Social Media Strategy
• International Trends in E-book Consumption: Bowker will be revealing highlights from its first-ever major study of this scope.
• Maximizing the Use of Mobile Response Codes (QR codes, tags, etc.)
• Audience Development for Magazine Publishers
• Marketing/Discovery for Book Publishers
• The Transformational Nature of the Cloud
• Driving Sales & Revenue for Magazine Publishers
• Developing a Successful E-commerce Strategy
• The Publisher-Author Relationship in Today’s Marketplace
… and much more.
The Publishing Business Conference staff also is thrilled to announce a dynamic keynote address by Marcus Leaver, president, Sterling Publishing Co. Inc. (a Barnes & Noble company) about his perspective on shifts in the industry and moving forward into a profitable future in publishing. “Marcus is a very creative thinker and often makes shifts in the way his company does business before many are aware of how much certain trends will impact their businesses,” says Noelle Skodzinski, Publishing Business Conference director. “He’s also a great speaker, and we’re thrilled to have him delivering a keynote address—it will definitely be something our attendees won’t want to miss!”
Check the website for frequent updates and a full agenda, which will be posted soon!
About the Publishing Business Conference and Expo
The annual Publishing Business Conference and Expo was founded in 1997. Like the publishing industry, the show has itself evolved into what has become the must-attend event for publishing executives. Held each year in New York City—the publishing capital of the world—the Publishing Business Conference and Expo draws thousands of professionals from all areas of publishing. This major event brings you dozens of sessions specifically geared toward book and magazine publishing executives.
How Speakers Are Selected for the Conference Program
Speakers for the Publishing Business Conference are carefully selected by the editors of Publishing Executive and Book Business magazines. The large majority of all speakers are your colleagues–magazine and book publishing execs on the same front lines as you, tackling the same obstacles, overcoming the same challenges, and medicating the same headaches. Session topics are determined by the magazines’ editors (with heavy consideration given to the feedback offered by attendees at the prior year’s event), and only the most expert and accomplished industry professionals are personally invited to present.
Speakers hail from publishing organizations of all sizes and types, enabling our attendees to learn both from companies like their own and, perhaps, from companies nothing like theirs. Some sessions feature three- or four-person panels dissecting and debating a specific topic. Other sessions are led by one “expert” presenting a thorough case study.
All speakers are urged to offer tips and tactics that will enable attendees to return to their companies better equipped to do their jobs.
Interested in speaking or have a session topic suggestion?
We are in the process of carefully selecting speakers for our face-to-face event, the Publishing Business Conference & Expo, March 19-21, 2012 at the New York Marriott Marquis.
Interested in speaking or have a session topic suggestion? Please tell us about it here:
http://www.zoomerang.com/Survey/WEB22DQNBJGH4N
-
Sponsors
